Case study · Brisbane, QLD · Meta ads and eCommerce
Trade leads from designers, architects and builders for a Brisbane furniture importer
How Meta trade-lead campaigns, lead tracking and an online Clearance shop work together for Xavier Furniture, a furniture importer in Loganholme, QLD.
- Trade campaigns run nationally
- Leads routed to the sales inbox
- WooCommerce Clearance shop
01
The challenge
Xavier Furniture imports furniture from its base in Loganholme, south of Brisbane. It wanted enquiries from the trade — interior designers, architects and builders across Australia — and a simple way to sell clearance stock online.
02
What we did
01
Meta trade-lead campaigns
Meta campaigns reach interior designers, architects and builders across Australia.
Rattan collection carousel ad, 9 slides 
Showroom tour reel Rattan showroom reel 'Look closer' reel Zara basket reel 'Black or white' reel
Meta ad
Quote form
Meta Pixel + Lead event
Sales inbox
Routed automatically
02
Every quote request tracked and routed
Meta Pixel and Lead-event tracking on the quote forms, with each lead routed automatically to the sales inbox.
03
An online Clearance shop
A WooCommerce Clearance shop with Stripe, PayPal and Afterpay, and a shipping calculator that prices delivery by zone and product size.
04
Room scenes from real product photos
Room-scene visuals built from real product photos, used in the ads.
05
Reporting on what matters
Reporting focuses on qualified enquiries and trade applications, not impressions.
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The result
Trade-lead campaigns running nationally to designers, architects and builders
Every quote request tracked and routed automatically to the sales inbox
Clearance shop live since October 2026, with Stripe, PayPal and Afterpay
Results will be updated as campaign data comes in.
04Working with us
How we work with Australian businesses
01
In-house team
Your site is designed and built by our own team. No freelancers, no outsourcing.
02
AEST hours
We work remotely on Australian Eastern time, so you hear back during your business day.
03
AUD pricing
Projects are quoted and priced in Australian dollars.
04
One point of contact
A single person looks after your project, so you always know who to talk to.
05FAQ
Questions about Meta ads and online shops
How do you track leads from Meta ads?
We add the Meta Pixel and a Lead event to your quote or enquiry forms, so each submission is recorded against the campaign that drove it, and leads can be sent automatically to your sales inbox.
Can my WooCommerce shop take Afterpay?
Yes. The Xavier Furniture Clearance shop takes Stripe, PayPal and Afterpay, and its shipping calculator prices delivery by zone and product size.
Who owns the ad account?
You do. We work inside your own Meta ad account, so the account, the audiences and all the campaign data stay yours.
Do you work with Australian businesses from India?
Yes. Our in-house team in Navi Mumbai works with businesses across Australia remotely, on AEST hours, with pricing in AUD and one point of contact for your project.
Want results like these?
Tell us about your business and we'll review your ads or website for free.
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Services used: Social media marketing and Facebook ads · eCommerce development